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  • 6 troublesome word pairs

    Differing by a mere space, or by letter or two, these verbal cousins can confound listeners and more
  • What makes a piece of writing successful?

    What made 'Fifty Shades of Grey' such a smash hit? One writer says it's little more than chance. more
  • 5 ways Zappos fosters a culture of storytelling

    Employees are much more likely to tell a company’s story when there’s a strong company culture. more