Marketing Works Team Spotlight: Amanda P.

Posted by: Matt Balzer | Posted on: March 24th, 2015 | 0 Comments

Amanda Pierce HeadshotMarketing Works is excited to welcome Amanda Pierce to our agency as the newest Account Coordinator. Originally from Bexley, Ohio, Amanda is an alumna of The Ohio State University, where she studied journalism.  In her new position, Amanda serves as the daily contact for various business-to-business accounts across a variety of industries. In addition to project management, Amanda assists with the design and implementation of marketing and public relations initiatives. We are thrilled to have Amanda on our team and would like to further introduce her to the Marketing Works Family.

What has been your inspiration for a career in Public Relations and Marketing?

I loved journalism in high school because I had a great teacher. As a result of her instruction, I decided to pursue a degree in journalism at Ohio State. I always thought I would be a journalist, but during my senior year, I found that the degree could do more than that. Pursuing the marketing/communications route allowed me to use my journalistic skills in different ways.

What is your favorite part of agency life and Marketing Works?

Company culture is paramount at Marketing Works. They pour a lot into us as employees and as people through mentoring and coaching, which I love. Everyone is willing to talk about their goals, what’s working and what’s not. Everyone believes in personal and professional growth—that’s a big part of the work culture here.

Biggest challenge?                                                                                                                             

The biggest challenge so far is adjusting to an agency setting. There are a lot of differences in how work is managed and how my day is structured. Ultimately, though, I think this will make me much more efficient and a better manager of my time.

What is your biggest accomplishment thus far?

One of my biggest accomplishments was helping to coordinate and promote the Senior Fashion Show at Columbus College of Art & Design—an annual event that benefits student scholarships. The marketing team worked hard to promote the event, get media there and provide social media support and it was rewarding to see our efforts pay off in a big way.

Who inspires you the most?

My biggest inspiration is my mom, for sure. She’s very strong and loving—two qualities that I admire. Her dedication to family, faith and work is an inspiration to me. It’s really tough to do all those things as well as she does.

When you were younger, what were your career aspirations?

I wanted to be a chef. My dad loves to cook so I was always in the kitchen growing up.

What actress would you pick to play you in a movie, and why?

Jennifer Garner—she seems really down to earth and she’s beautiful!

Last book you read?

 Gone Girl

Favorite quote:

 Friendship is born at that moment when one person says to another, “What! You, too? I thought I was the only one.” – C.S. Lewis

What is your dream job?

I wouldn’t want to do it for a long time, but I have always wanted to be a sideline reporter for ESPN.

Do you have any personal or professional advice?

Stay true to yourself, especially in a job interview. If you get hired because of a facade, then they are expecting something that isn’t truly you, and the position might not be for you. It is unfair to the people that hired you, but also yourself, because you can’t be true to yourself. I think it is really important to always remember your values and be yourself.

A Fresh Face to Marketing Works

Posted by: Matt Balzer | Posted on: March 18th, 2015 | 0 Comments

Hello Marketing Works and Friends!

My name is Matthew Balzer, and I am pleased to be newest member of the Marketing Works team. I am joining the team as a Marketing Communications intern for the next several months, and could not be more excited for this opportunity!

I am a recent graduate of The Ohio State University, where I studied International Globalization Studies with minors in Spanish and Business. I love dogs, soccer, music and I thrive on social interaction. I was an undergraduate member of the Smatthewbalzerigma Alpha Epsilon Fraternity and OSU Habitat for Humanity Chapter, among other organizations. I hope to use many of the skills I acquired at Ohio State to serve the needs of Marketing Works and their clients.

My interest in Marketing Works stems from family involvement in the Public Relations world. I have grown up admiring the work of many family members as they manage the public brands and relationships of different people and organizations. The most influential person for me is my uncle, Joe Lockhart, who helped with the image and brand management as Press Secretary for President Bill Clinton. I would love to use my skills and talents to help manage the relationships of Marketing Works clients.

During my time with Marketing Works, I would love to learn more about the everyday hustle and bustle of a noteworthy marketing agency. I am fascinated by the industry and am excited to acquire more knowledge about the skills necessary to succeed as a marketing professional.  I plan to use my social media skills, strong communication ability and relentless curiosity to benefit Marketing Works, while absorbing as much information as possible about the industry. Marketing Works has proven to be an extremely successful marketing agency, and I am grateful for the invaluable experience to work alongside the professionals who work here.

I am looking forward to learning from my new co-workers and clients!


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